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Operating Results Guide

Updated over 9 months ago

Overview

The Operating Results Reports provide detailed analysis across 12 key operational areas. These reports are designed for department heads, financial managers, and operational leaders who need granular performance data to support both strategic planning and day-to-day decision-making.

How to Use These Reports

Department Leaders

  • Track detailed performance metrics in your area

  • Identify operational trends and patterns

  • Support budget planning with historical data

  • Measure impact of operational changes

Financial Managers

  • Analyze cost structures

  • Track revenue patterns

  • Monitor operational efficiency

  • Support forecasting and planning

Understanding the 12 Reports

1. Operations and Total Revenue

Purpose: Provides comprehensive view of operational performance and revenue generation

Key Analysis Areas:

  • Revenue trends by source

  • Operational efficiency metrics

  • Year-over-year comparisons

  • Seasonal patterns

Application:

  • Budget planning

  • Revenue forecasting

  • Operational strategy development

2. Expense Distribution

Purpose: Breaks down expenses by category and function

Key Analysis Areas:

  • Cost structure analysis

  • Expense trends

  • Budget variance

  • Resource allocation

Application:

  • Cost management

  • Budget planning

  • Resource optimization

3. Occupancy Cost

Purpose: Analyzes facility-related expenses

Key Analysis Areas:

  • Maintenance costs

  • Utility expenses

  • Security costs

  • Insurance expenses

Application:

  • Facility management

  • Cost control

  • Capital planning

4. Earned Revenue

Purpose: Details revenue from operations

Key Analysis Areas:

  • Ticket sales

  • Rental income

  • Ancillary revenue

  • Program fees

Application:

  • Pricing strategy

  • Revenue optimization

  • Market analysis

5. Contributed Revenue

Purpose: Tracks donations, grants, tax revenue and other contributed sources

Key Analysis Areas:

  • Individual giving

  • Corporate support

  • Foundation grants

  • Government funding

Application:

  • Development strategy

  • Contributed revenue mix

  • Grant planning

6. Retail Net Revenue

Purpose: Analyzes retail operations performance

Key Analysis Areas:

  • Concessions

  • Merchandise

  • Food and beverage

  • Other retail operations

Application:

  • Retail strategy

  • Pricing optimization

  • Annualized ‘per-caps’

7. Theater Utilization

Purpose: Examines space usage efficiency

Key Analysis Areas:

  • Performance days

  • Dark days

  • Rental usage

  • Technical/rehearsal time

Application:

  • Schedule optimization

  • Rental strategy

  • Capacity planning

8. Ticket Sales Channel Distribution

Purpose: Analyzes sales patterns by channel

Key Analysis Areas:

  • Online sales

  • Box office sales

  • Phone sales

  • Group sales

Application:

  • Sales strategy

  • Resource allocation

  • Marketing planning

9. Audience by Genre

Purpose: Examines attendance patterns by program type

Key Analysis Areas:

  • Genre preferences

  • Attendance trends

  • Programming mix

  • Market demand

Application:

  • Programming strategy

  • Marketing focus

  • Audience development

10. Endowment

Purpose: Tracks endowment performance

Key Analysis Areas:

  • Fund balance

  • Investment returns

  • Draw rates

  • Restrictions

Application:

  • Financial planning

  • Impact

  • Budget support

11. Personnel Cost

Purpose: Analyzes staffing expenses

Key Analysis Areas:

  • Salary and wages

  • Benefits

  • Contract labor

  • Personnel efficiency

Application:

  • Staffing strategy

  • Budget planning

  • Resource allocation

12. Staffing Headcount

Purpose: Tracks staffing levels and composition

Key Analysis Areas:

  • Department size

  • Full-time vs part-time

  • Seasonal variations

  • Volunteer engagement

Application:

  • Workforce planning

  • Resource allocation

  • Organizational design

Making the Most of These Reports

Best Practices for Department Leaders

  1. Regular Review Cycle

    • Monitor relevant reports monthly

    • Track trends annually; if your systems support it, you can track your own org quarterly

    • Conduct detailed annual analysis--using data from Performance Analytics as well as your own sources

  2. Cross-Department Collaboration

    • Share insights across departments--does every department head have access to the platform?

    • Identify inter-departmental impacts

    • Coordinate improvement initiatives

  3. Data-Driven Decision Making

    • Use trends to support strategic decisions, or at minimum, include the data in written backup for large-scale decisions

    • Monitor impact of changes

    • Adjust strategies based on results

Common Applications

Operational Planning

  • Resource allocation

  • Staffing decisions

  • Schedule optimization

Financial Management

  • Budget planning

  • Cost control

  • Revenue optimization

Strategic Development

  • Long-term planning

  • Performance improvement

  • Growth strategies

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