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Page 4: Ticket Sales — Fields Guide

Updated over a month ago

Note: This page will soon drop the reference "4b" and become "Page 4" as we are removing Page 4a--Channel Sales

Classification Categories

Presenter Type

Description

The type of presenter (e.g., Center Presentations, Resident Company, Non-Profit Rental, Commercial Rental).

Required

Example

Center Presentations

Typical Source

Program Records

Genre

Description

The genre of the performance or event (e.g., Classical, Dance, Broadway, etc.).

Required

Example

Classical

Typical Source

Program Records

Genre Options:

  1. Classical music

  2. Dance

  3. Opera

  4. Theater

  5. Education & Family

  6. Variety

  7. Film

  8. Popular music

  9. Lecture

  10. Comedy

  11. Community-based

💡 Download the Guide to Show Genres if you aren't certain how to map your center's genres to the 11 used by Benchmark.

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