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Revenue Groups Reference Guide

Updated over a month ago

Revenue groups define how individual revenue line items from your data inputs are combined for analysis in Benchmark reports. Each group pulls together related revenue types so you can see totals and peer comparisons at a meaningful level — for example, all programming-related ticket and other revenue in a single "Programming" group, or all contributed sources combined in a single "Contributed Revenue" group.

There are two kinds of revenue groups:

  • Operational groups correspond to functional areas of your organization (Programming, Retail, Theater Operations, etc.) and are used in the Operating Results and Dashboard reports.

  • Analytical rollup groups combine revenue types across functional areas for specific comparison purposes. For example, "Food & Beverage" rolls up Concessions, Catering, and Restaurant revenue into a single total, and "Contributed Revenue (all sources)" combines all contributed support types regardless of source.

Some revenue types appear in more than one group — this is by design. A revenue type like Concessions appears in both the Retail operational group and the standalone Food & Beverage rollup group, because each serves a different analytical purpose.

For formula definitions and sourcing behind calculated metrics, see the Benchmark Calculations & Formulas Reference Guide.


Operational Groups

Programming

All earned revenue from presented and produced programming, including education.

  1. Ticket Revenue — Center Public Presentations

  2. Other Revenue — Center Public Presentations

  3. Ticket Revenue — Center Public Productions

  4. Other Revenue — Center Public Productions

  5. Ticket Revenue — Center Education Presentations

  6. Tuition & Fees — Center Education Presentations

  7. Other Revenue — Center Education Presentations

  8. Ticket Revenue — Broadway Presentations

  9. Other Revenue — Broadway Presentations

  10. Ticket Revenue — Broadway Productions

  11. Other Revenue — Broadway Productions

Broadway

Earned revenue specifically from Broadway presentations and productions.

  1. Ticket Revenue — Broadway Presentations

  2. Other Revenue — Broadway Presentations

  3. Ticket Revenue — Broadway Productions

  4. Other Revenue — Broadway Productions

G&A (General & Administrative)

Revenue attributed to administrative functions.

  1. Administration

  2. Endowment Draw

  3. Finance

  4. Human Resources

  5. Interest Income

  6. Information Services

Marketing/PR

  1. General Marketing

  2. Playbill / Program Advertising Revenue

Theater Operations

Fee-based revenue from theater operations.

  1. Service Fees

  2. Recoverable Charges

  3. Ticket Surcharges (incl. Facility Fees)

Building Operations

Revenue from facility rental and related charges.

  1. Ancillary Space Rental

  2. Performance Hall Rental

  3. Recoverable Charges and Fees

Retail

All retail revenue combined.

  1. Restaurant

  2. Catering

  3. Concessions

  4. Gift Shop

  5. Merchandising

  6. Parking

Other

  1. Real Estate

  2. Other Earned Revenues (Reconciliation)


Analytical Rollup Groups

These groups combine revenue types from across operational categories for specific analytical comparisons. Revenue types listed here also appear in their respective operational groups above.

Food & Beverage

Combines all food- and beverage-related retail revenue.

  1. Restaurant

  2. Catering

  3. Concessions

Presentation Revenue

Ticket and other revenue from presentations only (excludes productions).

  1. Ticket Revenue — Center Public Presentations

  2. Other Revenue — Center Public Presentations

  3. Ticket Revenue — Center Education Presentations

  4. Other Revenue — Center Education Presentations

  5. Ticket Revenue — Broadway Presentations

  6. Other Revenue — Broadway Presentations

Contributed Revenue excluding Government Support

All contributed revenue sources except government support. Useful for analyzing private-sector fundraising performance. See also Total Contributed Support in the Calculations & Formulas Reference Guide.

  1. Corporate Support

  2. Foundation Support

  3. Individual Contributions / Memberships

  4. In-Kind Gifts

  5. Special Events GROSS

  6. Sponsorships

  7. Tax Revenue

Contributed Revenue (all sources)

All contributed revenue combined, including government support.

  1. Corporate Support

  2. Foundation Support

  3. Government Support

  4. Individual Contributions / Memberships

  5. In-Kind Gifts

  6. Special Events GROSS

  7. Sponsorships

  8. Tax Revenue

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